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Hello my dear online entrepreneur! Does this sound like you?

✔︎ You started (or want to start) your online business, because you want to make an impact with what you do. 

✔︎ You have a grand vision. A unique business idea, different from what everyone else has done. An idea that will change the world!

✔︎ You LOVE being an entrepreneur, the freedom that comes with it and the chance to create a business that is uniquely yours.

✔︎ But… you are feeling overwhelmed by all the things you need to learn and do to launch and grow your business online. Is there an end to the list of #allthethings?

✔︎ You hate salesy tactics and it’s important to you to get visible in an authentic way. But you are not sure how to do thatAnd maybe you find it a bit scary too, putting yourself out there.

If this sounds like you, then I am SO so excited that you are reading this website today!

My name is Paulien, Business Coach for Entrepreneurs. I help online entrepreneurs in various stages of their businesses get to the next level. Together, we create marketing & sales strategies that are authentic, effective and easy, so they can grow their impact and income, and so their brands can change the world.

Entrepreneurs like you who want to make a difference. Change makers who know that building a business is about so much more than just making money!

I offer 1-on-1 coaching for both new entrepreneurs and experienced entrepreneurs, as well as a mastermind for entrepreneurs who are ready to start making a stable and abundante income in their businesses!.

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On 1 September 2020, the very first Change Maker Mastermind kicked off!

The Mastermind is a 6-month small group coaching & masterminding experience. This Mastermind is for you if you have been in business for a while and you are now ready for more income & impact!

The next round of the mastermind will probably start end of 2020 / beginning of 2020. You can jump on the waiting list if you want to be the first to know when the doors re-open!

Put me on the waiting list!



Intensive guidance, mentoring & cheerleading from A to Z  for entrepreneurs who want to take their business off the ground and make a consistent income!

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This program will help you go from struggling and overwhelmed by the online space, to earning a stable income in a business that changes the world.

Together, we will create and implement authentic and effective marketing & sales strategies, so growing a business becomes easy and fun.

The average duration of this program is 6 months, and we will tailor the experience to your exact needs. From 749 euro / $ 845 per month.

Tell Me More About Make It Happen


For entrepreneurs who want to step into their role as a CEO and take their business to the next level

This program is a mix of mentoring, coaching and consulting for entrepreneurs who are ready to step into their role as a CEO and make more impact and sales in their businesses.

You will have an experienced mentor by your side to support you on your journey towards the next level of impact and sales in your business!

From 749 euro / $ 899 per month.

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Yes, I need CEO mentoring


About working with Paulien - Business Coach for Entrepreneurs

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I truly recommend working with Paulien to any entrepreneur who wants to take the right steps at the right time, without wasting time and money in self-made, stubborn and pointless attempts to grow a business. Paulien is a skilled and honest expert in online business strategy. She really loves what she does and I am sure that, just as how it happened to me, she will really understand your needs and you will be super-happy with the tonnes of good advice and resources she will provide you with for growing your business in a smart and simple way.

Daniela Montagner, Fast Learning School, UK

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In the last year and a half, I've worked closely with Paulien to improve my skills as an entrepreneur, making the right decisions and finding the right direction for my company. Paulien coached me into really understanding my business. We worked on for example liquidity forecasts, negotiating with investors, or improving my pitch deck.  

Once your company grows, your responsibility grows. So taking numbers within your business serious is something that would have been harder to achieve by myself.  Compared to last year, I believe that I became a better CEO for my company. Simply because I understand my business better, and during conversations with Paulien I learned how to deal with difficult but right decisions. 

If you do your homework and make sure you implement the given suggestions then I believe you will see some wonderful progress within your business!

Jan Plas, CEO Melalie & CTO It's a Virus, Bali

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Thank you so much for your amazing help Paulien! I was so confused before I spoke to you and now I have a clear direction for my business. You were so quick to understand my business and had such awesome ideas that I can implement straight away to increase my profitability. I am looking forward to working with you more!

Lisa Bergsma, Founder, In Shape Mummy, Australia

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If you are in doubt about working with Paulien, I’d say: do it! After working with Paulien, my business is growing again. I enjoy working in and on my business again, I am a better entrepreneur, and more importantly, I feel happier and more relaxed.

Frank Wilffert, Business Owner, Netherlands 


Helping people step into their full potential is my superpower and my biggest passion. And I believe that we as entrepreneurs have the power to change the world by creating new solutions that change the status quo!

In the past 17 years, I’ve started 3 companies. The first one grew to 85 million euro ($100 million) in annual revenues and 96 staff. The second one failed fast. So yes, I know the highs and the lows of every stage of starting and growing an online businesses.

It took me 40 years until I finally brought up the courage to start doing what I LOVE doing (helping people step into their full potential as a business coach for entrepreneurs) and what I feel called to do (make the world a better place through entrepreneurship), instead of what others expected of me (CEO career).

And even though I knew so much about business already, starting as a solopreneur was hard. HARD. Why? Because I needed to get visible and sell myself and my brand. Believe me, until a few months ago doing video was about the scariest thing I could think of. And all those perfect pictures on Instagram, aaargh.

But I overcame those challenges! And I can now combine all my years of experience as a CEO with my personal journey getting visible to help online entrepreneurs in my role as a business coach for entrepreneurs.

I founded the Change Maker Collective to create a community, academy and platform for purpose-driven entrepreneurs. The Change Maker Collective is here to help you launch and grow your business!

Read more about Paulien


The Change Maker Collective is a global community, platform and (soon to be) podcast for conscious entrepreneurs.

The mission of the Change Maker Collective is to create a more sustainable, healthier and more equal planet through entrepreneurship💚. We do this through community, education & coaching, and by offering our community a platform, so they can grow sustainable, authentic and visible online businesses, that make a positive impact in the world. 

This is how the Change Maker Collective can help you grow your business:

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1-On-1 Coaching

You can work with Paulien as your business coach & mentor to kick-start the growth of your purpose-driven business. Learn about coaching.

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Join the community

Come join our free community on Facebook, where you will find free trainings about growing your online business, plus a vibrant community of change makers just like you!

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In 2020, the Change Maker Podcast will launch, a bi-weekly podcast with strategies and inspiration to help you grow a business that changes the world!


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