Make it Happen!
Entrepreneur Academy & Coaching Program
Make it Happen! The 9-month e-learning & coaching experience that will take your business from Hidden Gem to Here I am!
For purpose-driven entrepreneurs who are ready to get visible & grow their businesses, so their brands can change the world!
Hey there, online entrepreneur!
Does any of this sound familiar?
YOU are on a mission! You want to grow a brand that changes the world!
You’ve been in business for a little while now, doing #allthethings, but without the results you had in mind when you started.
You get a few sales here and there, but nothing spectacular.
You feel like your brand is invisible, like no one hears your message.
Doubts are creeping in….
Will this ever work?
Maybe it was just me who thought that this was an amazing idea?
Do I even have what it takes to make this happen?
Thoughts pop up when you lie in bed at night: Should I go back to a regular job?
WHY IS THIS NOT WORKING???
You feel alone at times. Your friends and family don’t seem to get why this is such a HUGE thing for you. You know there should be a better way, easier, less overwhelming. You sooo want to make this a success, and you are ready for it. But somehow you don’t seem to get there on your own. Something is holding you back…
Are you ready to turn all of this around?
To get more visible and finally take your business off the ground, so your brand can change the world?
I know you are! That is exactly the reason why you are reading this page!
If you are ready to get to that next level, then I am here to help you!
How would it feel to say goodbye to sleepless nights, to endless posting without results, to overwhelm? And to welcome back the joy you felt when you decided you were going to be an entrepreneur your business? To say hello to customers, to more impact, and to revenues.
I’ve created Make It Happen to help you achieve just that. And the good news is, the doors to this brand-new program are now open! So make sure to read on if you are a passionate entrepreneur on a mission to change the world!
I am Paulien, business coach for online entrepreneurs with purpose-driven brands. It is my mission to help online entrepreneurs step into their full potential and build successful businesses, so their brands can change the world!
I have 17 years of experience in growing 8-figure online businesses, an MSc in business and Entrepreneurship Training from Harvard Business School. And most of all, I am passionate about helping entrepreneurs step into their full potential, so they can do what they were meant to do and make an impact in the world!
The Business of your Dreams is waiting for you!
Make It Happen is a 9-month journey that will change your business, the impact you make & your life! You will finally have the business of your dreams!
This brand new program will kick-off on 1 August 2019 and we will go on a joint journey towards:
No more worrying about what to do, why things are not working. No more sleepless nights about what to do next. You will have a crystal clear plan with next steps that you can carry out to make your business successful!
Think back to how excited and confident you felt when you started your business. You KNEW that your idea was going to impact lives. The program will give you back this confidence (and some). YOU have got this! Bam!
We will first put all the foundations in place and then we will define and implement YOUR unique growth plan, so you will see your revenues multiply during the course of the program!
Building a business is about so much more than making money. It is about making an impact, leaving a legacy. And that is what your business will do!
Why This Program?
What makes this program different from other entrepreneurship / business / online marketing programs?
mindset, strategy Ànd implementation
I am a coach AND a strategist. EQ & IQ. And I have over 15 years of experience, so I know how to make things happen too!
When you are struggling, we will work on your mindset, when it’s time for strategy, we will create a unique and authentic strategy for you, and when it’s time for implementation (we have 3 months dedicated to implementation!), I am here to hold your hand and help you get things done.
For purpose-driven brands
A specific program for entrepreneurs for whom building a business is not only about making money, but also about making an impact, changing the world and leaving a legacy! We will pay special attention to how to build a business around your purpose, AND you will meet like-minded entrepreneurs.
A business coach who walked your path, 3 times!
With over 15 years of experience with building global online businesses, a master’s in business and entrepreneurship training from Harvard Business School, I know what building a business is really about. I will use all my knowledge and training to help you build a SOLID business that is here to stay. No “tricks” or cookie cutter approaches.
No need to purchase various courses or work with different coaches or consultants, this program will cover what is needed for a successful purpose-driven online business!
a coach who believes in you, 100%
It is my SUPERPOWER to see amazing potential in people and helping them own it and stepping into it. I will cheer you on and I am here every single step of the way. The highs and the lows. The wins and the throwing the computer out of the window moments too. Nothing makes me more proud and happy than seeing my clients make it happen!
what happy clients say
Paulien helped me build a real business from what seemed to be just a dream. What really helped me putting my plan together is Paulien’s eye for opportunities and ideas that will help build a profitable business and get the most out of your products. She knows from experience that putting yourself and your products out there is scary. Her step by step approach makes the process less intimidating and a lot of fun. Paulien is very supportive and knows when to push you and when to give you time. She will always try to figure out what’s holding you back or gives you tons of energy. This has been very valuable for me during the process of building my business.
Paulien really cares about your development, as a person and as a business. Her knowledge, but even more so her personal guidance and structured coaching (with easy tools and worksheets) will for sure help you get to a higher level in your business. Paulien’s coaching is múch more than just online marketing. I thought we’d cover that, but what I found (and didn’t know I needed) is very comprehensive business coaching. Working with Paulien helped me achieve what I had been trying to achieve myself for 5 years. The coaching helped me break free from my own chaotic way of thinking and my ineffective daily habits. My business is growing again, and I enjoy working in and on my business again. I am a better entrepreneur now, but above all a happier person! Thanks Paulien, I hope we will be working together for a long time!
Our coaching journey
Taking you from Hidden Gem to Here I am!
Month 1: You & Your Purpose-Driven Business
The first month will all about YOU, and your purpose, goals and talents. With clarity on your direction and clarity on your strengths and purpose, everything else will be soooo much easier! During this month we will also get rid of the things that are not working for you in your business, so you will finally find space in your head (and in your calendar) to work on growing your business. You will be in control again!
The Academy modules will cover:
- Core values
- Your company purpose
- How & Why to stop doing #allthethings
Month 2: Your Ideal Customers & Why they buy from you
Once we are clear on your mission, core values and lifestyle goals, we will dive into your business and we will create super solid foundations for future growth. Some of those foundations will already be in place, some might be missing. We will look at all of them to make sure you are ready for success.
The Academy modules will cover:
- The problem you solve (market research baby)
- Ideal customers & niche
Month 3: Your Product Offer & your Purpose-Driven Brand
Based on what you learned about your customers in month 2, you will use month 3 to develop or fine-tune your product offer and your unique purpose-driven brand.
The Academy Modules will cover:
- The perfect products / services
- Your brand
- Your message
- How you will stand out from the crow
Month 4: Your business model
It’s time for the number crunching (no worries, I will help you)! How can you make money with your product and service, how many clients will you need to reach your lifestyle goals, and what will be your cost structure?
- Goal setting & number crunching
- How you make money
Month 5: Getting visible (in an authentic, doable and fun way)
We defined your message, you know exactly what to tell your potential customers and where to find them, and now it it time to GET VISIBLE AND SELL YOUR PRODUCTS / SERVICES. AAAAh! No worries, we will make this a step-by-step approach that is doable and fun, and I will be by your side to guide you through all the steps.
- Choosing the right platforms
- Learning how to use the platforms
- Instagram, Facebook, Facebook Groups, Pinterest & Google
Month 6: Sales (Turn followers into customers without being salesy)
Once you know how you will get visible, we will make sure that you don’t only get visible, but you also know how to turn those visitors into paying customers!
Modules in the Academy will include:
- Websites that Sell
- Email marketing
Month 7, 8 and 9: Implementation, implementation, and more implementation
The last 3 months will be 100% about implementation, implementation, implementation. Of course, you will already do a lot of work in the first 6 months, but the truth is, building a business is a lot of work and the devil is in the detail. That is why we will have 3 whole months to focus on implementation.
Modules will cover:
- Content plan
- Growing followers & engagement on Social Media
- Growing & engaging your list
- Implementing your funnel
- Improving your website conversions
Sounds fab! what’s my investment?
Your investment is € 1,150 euro per month, for 6 months, or a one-time payment of € 5,999. And here’s all the wonderful support you will get:
Make it Happen - online entrepreneur Academy
The Make it Happen Academy is your online learning portal, where you will find online video trainings, worksheets and assignments about all the areas you need to master to take your business off the ground.
WEEKLY 1-ON-1 COACHING CALLS
Every other week, we will have a 1-on-1 1-hour coaching call. We will deep dive into all areas of your business to make sure you can take aligned action!
Bonus: what's app access to paulien
Since this is the first time I am running this brand-new program, I am throwing in a fabulous bonus: What’s App Access to me! Absolutely no reason to EVER get stuck with What’s App access (during working days and CET business hours).
Bonus: A 3-HOUR COACHING KICK-OFF
To kick-start your journey, set intentions and make sure you make the best out of your program, you will get a 3-hour 1-on-1 kick-off meeting with Paulien
is this program right for me?
This program is not for everyone!
The Make It Happen Program is PERFECT for you if:
You are a purpose-driven entrepreneur with either products or services that you want to market and sell online.
You are still new to the online world
You are a solopreneur and you want to learn how things work (although you plan to outsource in the future)
You are excited (and a bit scared) to step outside your comfort zone and do the work.
You are looking for a combination of mindset work, strategy and implementation
You like working with an intuitive coach, who will help you find the best approach for YOUR specific business & personality.
The Make It Happen Program is NOT for you if:
Your main goal in business is to make tons of money, and you don’t care about what you sell or who you impact.
You have a local / brick and mortar business or an offline business, without a website.
You want to outsource all your marketing and sales a.s.a.p.
You are very confident / type-A and/ or you prefer a very structured coaching approach. Sorry, that’s just not me!
You want a coach to tell you exactly what to do, or you want your coach to do the work FOR you.
frequently asked questions
How does the Academy work?
Weekly new content will be released, according to the schedule mentioned above. Bi-weekly group calls will take place, and the replays will be available. You will be able to ask your questions in advance, even if you cannot join the call.
How will we work 1-on-1?
Why does the program take 6 months? Why not shorter?
Building a business is complex! There are SO many moving parts to making is a success. With my experience as a CEO, I can help you set up a business that is ready for spectacular growth. That takes time and effort. It’s my experience that my clients need about 6 to 9 months to get real and lasting results, and I want to help my clients succeed, that’s why I do what I do!
Also, I’ve seen many online programs that promise support in a shorter period, but they either a. are not comprehensive, or b. lack implementation.
I don’t want to promise quick results, I want to make sure I teach you everything you need to know so you will be able to get REAL and LONGLASTING results. And that takes time!
How much time will I need to dedicate to the program?
So glad you ask! Working on this program will be working on your business. The more effort you will put into the program, the more extraordinary your results will be. I recommend you set aside at least 8 to 16 hours per week for the program. This is an investment in your business and the more time you spend on it, the more your business will profit, and the faster you will earn your investment back!
What are the payment terms?
You can choose to pay in advance and get a discount, or you can pay per month.
Can I access all the content at once?
New content will be released monthly according to the monthly schedule. The content will contain videos, worksheets and assignments that you can directly apply to your business.
Once the content is released, you will be able to access it as long as you are a member.
What topics will this program NOT cover?
- Launching. My approach is based on an evergreen approach, where a steady flow of new customers comes in and not on massive launches.
- Technical systems support. Although I can help you with technical questions, you will need to contact suppliers directly with any technical issues.
- Twitter & LinkedIn & smaller platforms like SnapChat or Twitch.
- Webinars. We will cover funnels that include webinars, but not the actual art of making sales through a webinar.
- Offline Marketing & Sales / Brick n Mortar businesses
What if I don't get results?
If you are super motivated and you do the work, you will get results, 100%. You just have to believe in yourself!
What happens after the program?
I’d be delighted to help you continue your business growth, for example with one of my monthly coaching packages. Or I can create a custom made package for you!