Ready to grow an authentic and visible online business that changes the world?

Hello my dear online entrepreneur! Does this sound like you?


You started your business, because you were ready to finally do what you were meant to do.


You have a grand vision, your brand will make a positive impact in the world! You LOVE being an entrepreneur, the freedom that comes with it and the chance to create a business that is uniquely yours.


But… you are feeling overwhelmed by all the things you need to learn do to get visible and grow your business online. It just never seems to stop.


You hate salesy tactics and it’s important to you to get visible in an authentic way. But you are not sure how to do that. And maybe you find it a bit scary too, to put yourself out there.

Does that sound like you? Yes?

Then I am SO so excited to meet you! My name is Paulien and I help entrepreneurs get visible online & grow their businesses. Entrepreneurs like you who want to make a difference. Entrepreneurs who know that building a business is about so much more than just making money.

I am also a 3x global online entrepreneur, a mom of 2, an eternal yoyo dieter and a lover of everything new (and shiny)!

You can work with me 1-on-1, from one-off super focused strategy sessions to an intensive 9-month coaching experience that takes you through all the steps from A to Z to finally take your business off the ground. 

Are you ready?

Free Quiz

 What’s your social media super power?

Are you tired of feeling like the best kept secret on the internet?

Doing #allthethings, but still not getting the eye balls on your brand?

What if you could become irresistible online, by just being… the best version of YOU?

Take the 5-minute Social Media Quiz and find out which 2 Superpowers you already possess that will make you powerful and unique online!


Paulien is very supportive and knows when to push you and when to give you time. She will always try to figure out what’s holding you back, and gives you tons of energy. This has been very valuable for me during the process of building my business.

Annelies Buijs

Sustainable Fashion Designer, Netherlands

If you are in doubt about working with Paulien, I’d say: do it! After working with Paulien, my business is growing again. I enjoy working in and on my business again, I am a better entrepreneur, and more importantly, I feel happier and more relaxed.

Frank Wilffert

Golf Pro, Netherlands

Thank you so much for your amazing help Paulien! I was so confused before I spoke to you and now I have a clear direction for my business. You were so quick to understand my business and had such awesome ideas that I can implement straight away to increase my profitability. I am looking forward to working with you more!

Lisa Bergsma

Founder, In Shape Mummy, Australia

more about paulien

 Entrepreneurship is my passion! Everywhere I go, I get business ideas (sounds familiar?).

In the past 17 years, I’ve started 3 companies. The first one grew to 85 million euro ($100 million) in annual revenues and 96 staff.  The second one failed fast. So yes, I know the highs and the lows of every stage of starting and growing an online businesses.

It took me 40 years until I finally brought up the courage to start doing what I LOVE doing (helping people step into their full potential) and what I feel called to do (make the world a better place through entrepreneurship), instead of what others expected of me (CEO career). And even though I knew so much about business already, starting as a solopreneur was hard. HARD. Why? Because I needed to get visible and sell myself and my brand. Believe me, until a few months ago doing video was about the scariest thing I could think of. And all those perfect pictures on Instagram, aaargh. But I overcame those challenges, and I can now combine all my years of experience as a CEO in business with my personal journey in online visibility to help online entrepreneurs.

I work specifically with entrepreneurs who want to create a purpose-driven or creative brand. A brand that impacts the world, a brand that makes a difference. Entrepreneurs who know that building a business is about so much more than just making money.

I would be honoured to help YOU get visible and grow your purpose-driven business too. Let’s chat!